3D is definitely the hottest topic since the beginning of 2010. I can still remember the day I have waited 1 hour in the line trying to get two seats for Avatar at Eaton center IMAX after 4 weeks of glory in the box office. To be really honest, I never thought about stepping into a movie theatre twice for a very same movie. The extra price paid is more than enough for a Blu-Ray disk, however, I know in a fact that even my 60” TV won’t get the same stunning 3D visual effect. Avatar has pushed the 3D entertainment world into another level and set a brand new benchmark.
The 3D heat wave then soon wild spread to customer electronics, and entertainment industry. Even though the 3D format is yet to be common to all the consumers, the war has quietly begun between all the electronic giants such as Sony, Panasonic, and Samsung. The major players in consumer electronics are beginning to show off their latest 3D TV, 3D Blu-Ray player with their own proprietary eyewear and 3D ready cameras (which will be compatible with their 3D TV). As a key player with his feet crossing into multiple industries, Sony is planning big for 3D and ready for the battle this year. Sony might not be the first manufacturer getting their 3D gears out on the market, but Sony is slowly but firmly getting its own 3D gene into all their product lines. As promised, there will be around 20 3D titles for Playstation 3 before March 2011; all gamers will be able to enjoy the jaw dropping gaming experience at home with its own 3D TV. Better yet, Sony promised to update its Playstation 3 console to be 3D ready at September. Sony’s newly invention in its Alpha DSLR line (NEX) will also be able to capture 3D panoramic pictures to be display onto their own 3D TV.
Moreover, the biggest news announced at 2010’s E3 is Nintendo 3DS. According to engadgets editors who have attained the show, the result is absolutely amazing on its own 3.53” high resolution LCD. The 3D effect is astonishing and the screen could allow user to adjust how deep the 3D effect looks. This portable gaming device is also capable of taking 3D pictures with the equipped duo cameras on the cover. This will be the cheapest consumer grade 3D camera which will enable user to take 3D ready pictures and view it or licensed 3D photo frames.
To wrap up, 3D is surely getting itself into our daily life like a storm. I believe we are all exciting ready for this change, and it will for sure make our live more exciting.
BTW: At Creaform Montreal office we also have a 3D laptop made by Sharp lying in house! It is by far the first consumer grade3D laptop that is equipped with a 15” color 3D display. No glasses required!


This blog is definitely about innovation - about new technologies, new methodologies, new projects and new outcomes.
Through this blog, we will reach to the whole Creaform community and share info about the 3D world – our world.